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WebmasterWorld Senior Member ann us a WebmasterWorld Top Contributor of All Time 10+ Year Member

Msg#: 3496536 posted 7:45 am on Nov 5, 2007 (gmt 0)

I just gave YPN several thousand of ad impressions that were formerly Googles. This decision based on last months and even lower 4 days this month. Tired of playing that old game, the sky is falling, the sky is falling..

I am hoping this pans out and if so I will give them all of them...maybe hold a few back in case something fantastic happens :)

Could do with better targeting but have to wait and see what the bottom line looks like.




Msg#: 3496536 posted 10:39 pm on Nov 13, 2007 (gmt 0)

One thing about the filtering.. or several things really... YPN reps themselves have gone on record as saying it isn't necessary, that the filtering is done on their end and non-qualified clicks are simply discredited. I know this for a fact, that they've said that I mean. I have copies of emails from 2 different reps saying exactly the same thing: We filter - you don't need to.

At the same time they've been known to boot publishers for having too much non US traffic. Extremely conflicting information.

For what it's worth, and I'm certainly not advising that anyone do this, just relating my own experience... I didn't filter at first. Months went by and suddenly I started hearing about publishers getting kicked out for non-US clicks. I was doing pretty good with YPN at the time and wanted to protect it so I started filtering the ads. Clicks and revenue dropped a good 50% overnight, dropped so much that it wasn't even worth participating. The income from the filtered ads was less than what I could be making with adsense so I removed the filters. If they wanted to kick me out - they could just kick me out. They didn't. I stuck around for another year or so without filtering and nobody said a word about it. In fact they even called me on the phone one day and asked me if I had any questions, how I liked the program, etc...

Again, for what it's worth, about 25% of my traffic is non-US. I have no idea what percentage of that non-US traffic actually clicks but I'm sure some of them do.


WebmasterWorld Senior Member 5+ Year Member

Msg#: 3496536 posted 11:24 pm on Nov 13, 2007 (gmt 0)

Thanks, Wyweb. I've been sitting here wondering if it is really worth adding code to all those pages. I doubt we get much non-U.S. traffic, and if we do, it's not something we go after. So, I think I am with you. If YPN wants to kick us out, I suppose they will. In the meantime, we'll do everything we can to run a clean shop.


WebmasterWorld Senior Member 10+ Year Member

Msg#: 3496536 posted 1:27 am on Nov 14, 2007 (gmt 0)

Well, on the advice of this thread I signed up to Right Media a few days ago. It's an interesting concept, though I'm still unsure how it's going to work out.

They have a feature where you can insert ad code from your own 3rd party and choose to display those ads unless one of their advertisers chooses to pay a higher eCPM for the ad space.

There are instructions for how to use YPN as one of your custom ad suppliers, and they even have an option to only display these ads to US visitors, and network ads to visitors from other countries.

Seems like an easy way to display YPN to US traffic and still be able to monetize non-US traffic.

So far I haven't seen eCPM go much above a dollar, but I've only applied to 3 of the advertisers.

I sure would love to be able to replace AdSense with this... but it won't work at the current payout.


WebmasterWorld Senior Member ann us a WebmasterWorld Top Contributor of All Time 10+ Year Member

Msg#: 3496536 posted 5:31 am on Nov 22, 2007 (gmt 0)

Time to switch over another dozen pages.

I admit to getting nervous and pulling them for a couple of days but adsense was just as lousy as ever.

I will keep adsense on my smaller sites where it seems to be working well but very few visitors.

Here's hoping,


P.S. will look into right media.

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