I asked YPN about mixing with other companies on the same page, they shot down everything I asked about (Kontera/Intellitext, Pheedo, Adgenta). Only Amazon, Chitika, and other affiliate programs were allowed - nothing contextual.
I asked within the last year - but perhaps their policies have changed. However, it appears that Google is more openly accepting competing advertisers on your pages.
I talked to Yahoo today after reading that Google is now accepting. The front line person (who did not even know about this forum) said he will elevate the feedback to the management.
I think it would be a disaster for YPN to allow their ads on the same page as AdSense at this point. It would very easy for publishers to compare the targeting and results on the same page.
I think you're exactly right...
|I talked to Yahoo today after reading that Google is now accepting. The front line person (who did not even know about this forum) said he will elevate the feedback to the management. |
I hope YPN follows Adsense's lead. I think the potential ad diversity would be nice. For me, it is all YPN or all AdSense...
Just imaging having one adblock from each, less filtering, more selection, more profit.
That is a dream. Also G wouldn't be so arrogant knowing you could flip the other adblock to YPN at any moment.
Everyone would benefit from this type of solution.
So far the major players allow this and this is the trend. YPN is behind so far.
Those who allow
Those who don't allow:
Even advertisers will beneft in regard that publishers will one adblock from each advertiser, and thus show the best. No MFAs no filtering, high quality.
If YPN allows this, look how many adsense publishers will like to try this option.
I think YPN is shortchanging themselves. They could easily work themselves in to the B position on many Adsense publishing sites. If they out performed Adsense be put in the A position in certain situations.
Now you are talking open competition.
I agree with you, I really hope YPN moves to this direction, the sooner the better.
This, along with the stories about poor performance, has been a huge disincentive for me in terms of trying out YPN. If they followed Google's lead, A/B testing becomes pretty easy.
especially when more google publishers are unhappy and are looking for ways to find other revenue sources. YPN should try to capitalize on this trend.
>>>If they followed Google's lead, A/B testing becomes pretty easy
I don't think it's YPN's responsibility to make it simple to do A/B testing. As a serious webmaster, if you're earning enough for your feedback to be feedback that (insert any program here) should take seriously, then you should have the ability to do your own A/B testing. Hell, even wordpress owners could use the randomize plugin to get this done if they're only using one ad unit per page.
What's more, start testing contextual advertising against affiliate programs, against cost per lead programs, against cpm advertising... you should be A/B testing on your own as a business owner who wants to maximize revenue... and not waiting on Yahoo or any other company to hand you the ability.
Note: you, your, etc was not directed at any one person, but at webmasters overall.