--Do you see any improvement in the variety and quality of YPN advertisements and advertisers? --Do you observe better ad targeting?
I've just switched a few more non-performing Adsense pages to YPN. But I still see generally the same old, tired YPN ads I've been seeing for months and months.
YPN can have the best publisher controls and spot-on ad targeting, but ultimately the program is only as good as its advertisers, and their advertisements. If YPN is not attracting quality advertisers in larger and larger numbers, is there any real hope for the program?
My primary site is a very niche market which YPN is serving better than Adsense ever did. So far YPN is paying out 4x what Adsense is. But Adsense definately has a better variety of ads, and even more important when you have multiple ad units on a page Adsense won't duplicate the same ad on each one like YPN does! Once YPN fixes this I hope to see an even greater increase in earnings.
Msg#: 3014632 posted 12:01 am on Jul 25, 2006 (gmt 0)
When we first started, we couldn't get YPN to target, either, and it was very frustrating. We re-designed pages so they were very specific, only covered one very narrow topic and had lots of fresh content. It seems to have done the trick.