It seems there will also be advertising, but marked as sponsored, within the feed.
It's highly visual, and probably great for those that prefer bite-sized content.
Today, we’re excited to unveil Yahoo Food and Yahoo Tech. Like your favorite glossy magazine for the digital world, Yahoo Food and Yahoo Tech marry the elegant design and bold imagery of traditional magazines with immersive bite-sized stories, engaging videos, and stunning photos curated from Flickr and across the web.
The new sites are designed with phones and tablets in mind, but even on a computer screen these magazines offer a fresh design: gorgeous photographic tiles that represent the various stories. When you click a tile, it smoothly expands in place so that you can read the article; you never have to deal with browser tabs, multiple windows, or the Back button. When you reach the end of that article, you can collapse it again, or just click another tile to read some more good stuff.Yahoo Announces Food and Tech Sites Designed For Tablets and Smartphones [yahoo.tumblr.com]