cabbie
msg:4543300 | 8:11 am on Feb 7, 2013 (gmt 0) |
I swear I saw google ads on one of Yahoo's pages, the other day.
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Olney
msg:4543309 | 9:03 am on Feb 7, 2013 (gmt 0) |
They've already done the alliance here in Japan.
I believe they are most likely just doing what Yahoo! Japan has already done.
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rustybrick
msg:4543414 | 12:26 pm on Feb 7, 2013 (gmt 0) |
It's official [ycorpblog.com...]
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sobole
msg:4543435 | 2:55 pm on Feb 7, 2013 (gmt 0) |
If you can't beat em, join em.
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moTi
msg:4543472 | 4:51 pm on Feb 7, 2013 (gmt 0) |
desperate and unimaginative but considering the market strength of adsense understandable.
nevertheless, bad news for the common publisher, when a big network takes away a big chunk of the ad inventory. yahoo is more diverse, but like myspace going adsense back then, it probably hurts the earnings of topically related competing websites.
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outland88
msg:4543481 | 5:23 pm on Feb 7, 2013 (gmt 0) |
I thought Yahoo ran Bing ads? Just as the government drops lawsuit against Google this surfaces. Looking more and more anti-competitive to me. At this point Google could care less and less about the SERPS because they own most of the Internet advertising via major serch engines. Nobody has ever had this much clout on the Internet.
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Swanny007
msg:4543512 | 6:39 pm on Feb 7, 2013 (gmt 0) |
I didn't see that coming, but I shouldn't really be surprised considering Marissa Meyer moved over to Yahoo. Now we all know why, it was to make Google even more dominant. Silly me, I thought she was going to build a strong Yahoo independent of Google.
Welcome to Yoogle, all your Internet belong to us.
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bakedjake
msg:4543515 | 6:41 pm on Feb 7, 2013 (gmt 0) |
| I thought Yahoo ran Bing ads? |
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Yahoo's mentioned a number of times that they're disappointed with the performance of MSFT's network.
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Sgt_Kickaxe
msg:4543564 | 8:26 pm on Feb 7, 2013 (gmt 0) |
I'm surprised.
By running adsense ads on Yahoo pages Google can now gather metrics from Yahoo and you know they are chomping at the bit to do so. Google will most likely adjust their knowledge graph and news offering using some of the data the collect from Yahoo, which is filled with content that they want to display too. This move doesn't feel well thought through by yahoo.
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engine
msg:4543572 | 8:37 pm on Feb 7, 2013 (gmt 0) |
Let's try a postive spin: As an advertiser (as well as an AdSense publisher) it brings greater opportunities, and brings, imho, better quality to some of the weaker AdSense sites in the inventory. As an advertiser, I welcome it.
From the point of view of competition, it is quite sad to see the strengthening of Google's position, or should I say, the apparent weakening of Microsoft's, and its ad inventory (where I also advertise).
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francie brady
msg:4544199 | 4:35 pm on Feb 9, 2013 (gmt 0) |
Note from Google... "Thanks Marisa" your check's in the mail ;-)
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