Msg#: 4073527 posted 5:39 pm on Jan 29, 2010 (gmt 0)
I manage a number of large clients who send 2,000,000 to 10,000,000 emails per month from dedicated servers. We built the sending, opt-out, feedback loop, bounce... toolset years ago and it works well. These are all high quality senders (low JMR) with high value newsletters... This is not 'SPAM.'
I have a new client who needs me to send 2 million newsletters twice and I have no idea what to charge. I called one of the big senders who quoted me $8,200/month for 2M e-mails. This seems high to me. I am not in the business of sending e-mail. It just happens to be something we do for our large clients.
It will probably take us about 4 hours to setup the templates and anothher 2-3 hours to monitor the SMTP systems... The server cost is nothing since we have capacity.
Does the Webmaster World community have any thoughts on what to charge?