One of the trends that heavily affected U.S. Internet usage in 2008 was the economic meltdown, with several of the top gaining site categories reflecting the current environment. Notably, the Job Search category ranked as the top-gaining site category for the year, up 51 percent to nearly 19 million visitors in December 2008, as the millions of Americans affected by the deteriorating job market sought online job resources for assistance. Other top-gaining categories in 2008 included Coupons (up 46 percent to 31.6 million visitors), Politics (up 43 percent to 12 million visitors), and Classifieds (up 27 percent to nearly 53 million visitors).
I was shocked to see "women" searches up big, or maybe I don't understand what I'm reading... if they are saying more women are on the web the growth statistic is a bit hard to trust.
coupons for sure are getting way more searches as people look to pinch pennies.
Think it is an excellent source of information. Especially for publishers (like my company) who have had their earnings slashed (in the news publishing market).
Think the time is right to start promoting job sites for sure...
