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FTC Approves New Rule Provision Under The CAN-SPAM Act
The rules went into effect on 2008 July 7, Monday.
There are four new rules. One inparticular is probably going to cause grief for some...
The FTC clarifies that forward-to-a-friend mechanisms, which have generally been treated as exempt from CAN-SPAM because they are 1-to-1 messages from the original recipient to their friend, may in fact be subject to CAN-SPAM if the originator of the message "procures" the forwarding or if the forwarded message is stored in any way by the forwarding system.
if the originator of the message "procures" the forwarding or if the forwarded message is stored in any way by the forwarding system.
Huh? I read this three times and I am still not sure I know what the heck they are actually saying. Typical government garbage law. I hate spam as much as the next guy or gal, but you can't legislate away an economic problem. As long as there is a financial incentive for someone to spam people, i.e. send out 1 million messages for free with a .01% response and it is worth it, especially since it didn't cost you anything or very little to send it.
Second, many of the most egregious spammers aren't even located in the U.S. and therefore are generally outside the reach of our laws. Doesn't mean they won't get caught, but it is not like going down to an apartment in Chicago and arresting someone for breaking the law for example.
With a 9% approval rating you would think Congress could be doing something more constructive with their time... LIKE LOWERING GAS PRICES!