Marcia

msg:3642547 | 6:42 am on May 6, 2008 (gmt 0) |
I have Acrobat reader but wouldn't personally use it to read newsletters. In fact, I usually opt for plain text newsletters in email. Giving a choice of preferences would be a good idea.
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draggar

msg:3642626 | 9:11 am on May 6, 2008 (gmt 0) |
If it is an email newsletter, don't use a PDF. They tend to take up more space hogging your end user's bandwidth and they'll be less likely to open it up and read it. Go with what Marcia suggested, plain text (unless you have an option set up if they want plain text or HTML). Plain text doesn't have to be attached, downloads very quickly and is the "safest" way to send emails (if the email is set up as plain text then you cannot put in hidden code for viruses etc..).
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piatkow

msg:3642635 | 9:40 am on May 6, 2008 (gmt 0) |
My previous company (a few years ago now) didn't provide web access but did give us external email. I used to hate people who sent me emails that assumed that email implied a browser. When I arrived at my present company we had web access but email was still forwarded to a mainframe system. (I am still not convinced that Outlook was an improvement) My own newsletters are plain text because I started them when I had these problems and assumed that others at work may be in the same position.
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farmboy

msg:3643911 | 3:11 pm on May 7, 2008 (gmt 0) |
I suggest plain text instead of HTML or PDF. Or offer the subscriber a choice between plain text or HTML with plain text being the default. Avoid PDF if you want to maximize the number of people who will read your newsletter. FarmBoy
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jezra

msg:3644955 | 5:18 pm on May 8, 2008 (gmt 0) |
I can't agree more with farmboy. Plain text offers the least amount of hassles for your users: the consumer of the newsletter.
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