| Does Privacy Policy Effect Landing Page Conversion Rates?
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narsticle
msg:3453815 | 2:06 pm on Sep 18, 2007 (gmt 0) |
Does anyone here feel that posted privacy policies increase conversion rates on landing pages? I recently added a privacy policy to a landing page I created and all of a sudden saw signifigantly better results on that page. I was wondering if there was any empirical proof out there proving or disproving this theory? Thanks
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topr8
msg:3453822 | 2:16 pm on Sep 18, 2007 (gmt 0) |
well personally if what you say is correct then that would be proof in your instance.
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narsticle
msg:3453865 | 2:52 pm on Sep 18, 2007 (gmt 0) |
yes but its such an isolated incident that I'm wondering if there have been studies done on this or if others have seen similar results. I have quite a few landing pages and now I'm considering changing them all to include privacy policies.
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