we are offering free banners to fans of our website. (yes people love us that much) how be should we instuct folks to use them. we have flash and html banners. should we host the images on our site and just give them the code or should we just ofer the images/files as downloads? thx!
As with so much other things in life, it depends ...
Hosting them on your end: -- additional bandwidth and server load on your end generated by the other sites' visitors fetching your banner from your site ++ you may gain some sort of detailed usage statistics of the other sites' pages displaying your banner
Let them host on the other end: ++ no own bandwidth and server load -- no control about their usage