Hi, i have a website for travel information and reservations. i was thinking of employing e-mail marketing to reach a larger customer base but am not sure how effective a method this is. can someone explain to me the best possible way of going about this and what softwears will be used for the same? i want to abvoid spaming.
In place I would suggest to start a blog with specific niche content as I doubt most of the people will consider it spamming unless you have good subscribers base or you implement permission based email marketing system.
thanks etechsupport for the advice but i dont think i am totally clear about what you mean. are you saying i can send blogs out to people as a link or something of that sort? and permission based emailing would mean the customers subscribe to receiving my emails right, the RSS system? and what technologies would these methods use?