Optimising for UK Search Engines
- if you are not on a .uk domain host in the UK
- carry out standard on page optimisation for key phrases
- get links from UK sites
I've heard that British spellings are important. I've not seen evidence of it, but it would make sense that it be one of the factors. EN-gb content wouldn't hurt either.
A UK address in the whois is something I've noticed does seem to work, at least it has in the past.
yes vince and ian both of you are right and have covered mmy question i want to know one thing also that how i make the meta title of the site?
Does having or not having a UK address in the whois make a difference if you have a .uk site and UK hosting?
I have, sometimes, seen problems when the whois points to the Ripe db and indicates european, rather than UK IP.
Yes - you have to be careful that your 'UK' host actually has UK IP addresses.
Submit you site in uk Directories in your location.
i have always tried to host .co.uk domains on uk hosts
its more expensive but for the extra it has to be worth it if there is indeed a benefit
would also make sure you have lots of on page content relating to the uk including possible uk related resources and references
Use "UK" in your meta elements like title, description, and keywords.
Host your site in uk.
Submit your site in regional search engines.
Use all the above tips.
I am debating whether to move my site from example.com to example.co.uk through a 301 redirect.
I rank reasonably well for all the search terms I want to, but feel I could push it up a notch by a TLD change.
I don't target 'UK' as a keyword but I have noticed a difference in google.co.uk and google.com results for phases like 'widgets in essex'.
Other than ensuring a correct 301 redirect should I be aware of any potential pit falls?
Paul, you only need to change your domain name from a .com to a .co.uk if you are not using a UK server for your hosting. The latter allows search engines to deciper your site being a UK one.
As mentioned above, it is important to determine whether your UK webhost is indeed hosting your sites in the UK. 1&1 UK, for example, use servers based in Germany.
The following message was cut out to new thread by engine. New thread at: uk_ireland_search_engines/3527729.htm [webmasterworld.com]
3:07 pm on Dec. 14, 2007 (utc 0)
After putting "UK" in meta elements start off page optimisation in uk directories with regional links.