Msg#: 4013697 posted 6:04 pm on Oct 26, 2009 (gmt 0)
I have a site that I need to optimize and want to know my first steps. I have read mixed things about SEO because a lot has changed over time and I want to know the best practices for current SEO and SEM strategies... What is important and what is not. What should my task list look like? Thanks in advance for your help
in general i would suggest the following: - verify your whois and dns information - make sure your server is secure and functioning properly. - only serve content for canonical urls - validate your code - use semantic markup - make sure your site is accessible in a text-based browser - optimize your page loading speed - and all the usual - good content and relevant inbound links
Msg#: 4013697 posted 3:11 pm on Nov 24, 2009 (gmt 0)
Well that is a pretty broad question but your website is the foundation. You want a well built and optimized website before you start anything. Research all your industry keywords that are relevant to your business. You want to get these right because if you focus on the wrong keywords or phrases you will attract the wrong customer.
Msg#: 4013697 posted 2:52 pm on Dec 7, 2009 (gmt 0)
Your first step should be conducting keyword research. Isolate ALL your relevant keywords for the pages you want to optimize of your website before you do anything. The foundation to all your online marketing will really be the onsite optimization of your website first.