|SEO Analysis Comparing Two Sites|
How do you find out why site A ranks better than site B and what can site B do to improve and eventually rank better than the site A?
There are website grading sites that you can enter your site URL and other urls to do online side-by-side comparisons. There are too many good ones to list. They can not be listed here due to this WW forum's charter rules.
Personally I feel they give you many reasonable tips on what you may have missed on SEO best practices. HOWEVER there are many site offering this service that tout SEO methods of years past to many years past. Something to be avoided as your result will be to rank poorer otherwise! That said I would use them as a starting point and not an absolute.
Making your own comparisons by critically evaluating both the competing sites and your own sometimes is the best. For some it's a bitter pill having to critique a site made by you and some can't see beyond their pride to clearly see any shortcomings.
|Mr Bo Jangles|
|There are website grading sites that you can enter your site URL and other urls to do online side-by-side comparisons. There are too many good ones to list. They can not be listed here due to this WW forum's charter rules. |
It's a great pity that these sites, or a few of the better ones can't be listed, and maybe ranked by users here, or at the least opinions of them able to be given.
After all, isn't the substance of all this what a VERY significant part of WWW is all about?
Thanks for your message Hoople.
There are a lot of these 'compare the SEO on site A vs. site B' tools around on the web, but take them with a pinch of salt. Those tools do ok for the really obvious stuff like title length, but there are various factors that they just don't know. For example how many backlinks Google knows about, Google penalties, user engagement, site history, links from bad neighbourhoods etc.
Have to say there is nothing like doing the analysis yourself as tools can be way too generic and outdated by events sending you up a totally blind ally!
First thing obviously is to start by making a list of the top 10 or so sites and look at the page source for the keywords you are targeting. This is not to copy them, obviously, to go and look at the content context, the way the keywords are used throughout the HTML, if they are used in link text, alt tags, headers, bold etc taking into consideration how the whole content appears to a user.
Then look at not only back links, but the quality of these links and how many there are not only to the page in question but to the target website as a whole. I know it has been said before but it is quality of links not quantity that counts as well as the credibility as seen by a search engine overall.
If a site is referred to consistently as the premier resource for information about the subject you are targeting - you need to be able to emulate them. Just be better - there are no legitimate short cuts.
You can indeed search for good research tools out there but it really depends on what you want to do as to which you should use. In order to do that, try and do the foundation work yourself and then you can have a good idea of what tools you really need, if any.