Sorry if i dont know the lingo for my question but we are redoing my music site that gets around 100k uniques a month and with this redo I had a question. We are a large music portal and we are social network in features. We have a large community and each instrument has its own area, now its website.com/guitar website.com/clarinet etc...
WHich is more beneficial from a SEO/SEM standpoint
option 1 - website.com/guitar
option 2 - guitar.website.com
While my guys are building the site i would like to let them know which way i want to proceed, is there a pro or con for either? Thanks so much!
having subdomain or directory are the same from a SEO standpoint people prefer subdomain to have easy things in case if there hosting provider take care it as sub-site
from a SEO stand point just let them do in which they feel easy to handle i know they might be highly professional but they might tank working so if they rank 1st managing site in subdomain easily let them do
guitar.example.com is subdomain and example.com/guitar/ is subdirectory. strictly speaking example.com/guitar is a document or resource named "guitar" in the root directory and a trailing slash means it is a directory.
as far as SEO is concerned, you should start with your existing (subdirectory) urls and build from there.