Hi anyone who reads this. This is my first post so excuse my lack of lingo. I am about to a start promoting my dads website. I have been on an SEO course and was introduced to the many concepts but when probing for more advanced techniques he seemed to explain something that I don't really know if I understand.
The guy seemed to suggest that for long term powerful SEO I needed to buy a number of websites and fill them with relevant and similar content to the one I am promoting. I then feed lots of links into these sites from other sites, articles etc. If I link the paid for sites together they create a strong link value and I use them as a raft to buoy my main site up the (Google) rankings.
So, my the questions: 1. Have I understood this technique correctly? 2. In the time/cost importance hierarchy where does it sit? 2. Do I do this for every page which I am trying to promote or concentrate on a few select pages? 3. How many sites need to be in this link system? 4. Is this the basis of all SEO companies? And finally; 5. Could the websites created have pages added to them with content relevant to other subjects so they can used as links systems to other websites that I can SEO?
If I link the paid for sites together they create a strong link value and I use them as a raft to buoy my main site up the (Google) rankings.
I would take a raft away from that "expert" if you want long-term gain.
Why would you write similar content and get links to a "number" of websites instead of writing that content for one site? Why try to get "multiple" links to "multiple" sites instead of "one"? Seems like a lot of effort in marketing a "number" of sites instead of "one".
Why not put the content on one site and get that same number of links going to the "one" site? I will admit there was a time in history this worked without much effort…nowadays…things have changed.
The old satellite sites never made much sense except for those charging to develop and market them...
[edited by: The_Contractor at 5:19 pm (utc) on Sep. 10, 2008]
If you have a number of sites whose purpose is to add links to your main site, those links will only be of any worth if your satellite sites have a good page rank. The amount of effort you have to put into one page to get its page rank up is enough, you probably don't want to have to do it for a number of sites, particularly if they are just so that a percentage of browsers click a link to your main site.
Having said that, I have read a lot about using a blog to generate interest in a website, not sure if this is just through links or some other idea.