mack - 2:23 am on Oct 11, 2009 (gmt 0)

The concept of rss/xml it to allow the end user to display the data as they wish. A feed doesn't have any layout information the layout needs to be controled by the feed reader of parser that is accessing it.

Now, this weekly update is nothing but a huge page of tables with data in it (for the sake of an example, call them sports scores).

Are you using a valid feel format?

The aim of most feeds it to give the reader a little bit of information, then encourage them to visit your site to read further.

Mack.