matrix_jan - 10:39 pm on Jan 4, 2013 (gmt 0)

My solution to the problem:

RewriteCond %{HTTP_REFERER} bing
RewriteRule \.(gif|jpg|png)$ - [F]

and

RewriteCond %{HTTP_USER_AGENT} BingPreview
RewriteRule ^.* - [F,L]

Bing was eating so much traffic through hotlinking that either I had to upgrade my server or block it. From business perspective, upgrading just to serve bing my images would mean advertising on their website with minimum hope of getting referral traffic. And the bing preview was generating so much ghost traffic that it became just annoying. Now my pages and images (cached image is shown) stay in bing, just no more monkey business with filling their pages with my content. Bye-bye bing. This is where search engines fail. They should have left an option of breaking out of hotlinking through js.