engine - 11:57 am on Jun 8, 2012 (gmt 0)

Microsoft's Bing Now Includes Britannica Online Encyclopedia Answers In SERPs [bing.com]

Starting today, we’re excited to announce a partnership with Encyclopedia Britannica to include Britannica Online answers directly in the Bing results page.

The answer provides a quick overview of the subject, a thumbnail image, and useful facts and figures making it easier than ever to get trusted content in search. We also pull in direct links to other trusted sources.