moTi - 1:13 am on Apr 13, 2011 (gmt 0)

the US public has consistently shown the way to the future

America will probably lead the way to the future, as it has most of the time done

such overly generalized statements really don't help any further in understanding the markets. one could as well state that the average american user is in fact quite conservative. the hard time firefox traditionally has vs. internet explorer in the american market weakens your argument pretty well. many people are still on aol-dialup there. unthinkable in europe.

but let's get back to the point. when i say that bing is not on people's radar in europe, it means that bing has yet to establish itself as a global brand. for that to achieve they have to put in at least the same effort internationally as they do in the u.s.

inward orientation was yahoo's flaw in recent years. foreign publishers, advertisers and users don't like to feel as such or be treated second-class. microsoft shouldn't make the same mistakes. personally i also dislike the google interface and results more and more each day. every competition is welcome.