PayMePerClick - 12:29 pm on Apr 1, 2010 (gmt 0)

What about the fact that Google won't even show your ad for long-tail searches unless the term is searched 100 times a month (that's a guess, but it's probably close). Major cop-out on Google's part. If you were bidding on "fluffy pink credit card 1st canadian bank of texas" you would never show up...even if that's what you were selling. That is BS.