The reason I didn't optimize for Record Hall is because its not going to bring me traffic. I just thought it was interesting that MSN ranks me number one for it, (while not optimizing for it) and Google shows me nowhere.
I use Google because it gives me the info I need, and I am used to Google. I stated that as a "searcher" I have nothing against google although the results do stay a bit stale sometimes. However as an "SEO" I don't get along with google. Take a look at my site. My site SOO deserves to be ranked in the top 1000 at least for "recording studio" MSN ranks me in the top 3 pages. Of course I like MSN better as an SEO. I am trying to start a business here, and I am seeing results, even if they don't matter yet.