percentages - 12:39 pm on Dec 6, 2003 (gmt 0)

>percentages - you know its not about quantity, but quality

AhmedF, it is actually about both. I know 10% of my "free" SERP's convert, and I know that represents twice as many sales as traffic from Adwords. If 100% of Adwords converted (we all wish) it would still only represent 50% of sales.

On the "C" word, its use by definition implies the theory doesn't make much sense, those using it typically want the theory to be discounted.

I don't really think that Google has deliberately targeted commercial sites in update Florida, they did something else which just happened to make it look that way.

Must admit though my initial reaction several days ago was that they had targeted commercial SERPs. That theory got blown away with more analysis of the SERPs.