wtkad - 2:53 pm on Feb 7, 2007 (gmt 0)
In our case, it's not that we don't use well-known brands - we have multiple brands for each product. It depends on which option is selected, and what's in stock at the time. So for us, "popular brand" sounds like a good choice if it has to be not empty in the future. That's about as specific as I could reasonably get, and it would at least be true.