lucy24 - 11:16 pm on Jan 5, 2013 (gmt 0)

End of their era? The era hasn't even started yet. They're still in the vhs vs. betamax stage, with a fringe group insisting on 8-track. Give them another 5 years, when the dust has settled and all e-book readers on the market can read ordinary HTML with full-spectrum CSS, and then look around to see who is left standing.