Robert_Charlton - 7:08 pm on Dec 1, 2010 (gmt 0)
Agency Proposes 'Do Not Track' Option for Web Users [nytimes.com]
The New York Times
December 1, 2010
WASHINGTON — The Federal Trade Commission advocated a plan on Wednesday that lets consumers on the Internet choose whether they want information about their browsing habits to be collected, an option known as "do not track."
The F.T.C.'s proposal, a framework for commercial use of consumer data, would make consumer privacy the default position and would let Web users decide whether Internet sites and advertisers can build profiles of their browsing and buying habits as well as collect other personal information.
The recommendations, in a report released by the commission that solicits public comment over the next two months, are based on the commission's belief that current practices regarding privacy protection have not kept pace with the rapid growth of technology and new business models....