incrediBILL - 12:43 am on Oct 18, 2005 (gmt 0)

It's funny that no one has mentioned the obvious "solution" to this "perilous" problem: integrate ads and content

Actually, we beat this topic pretty hard (200+ posts) about 2 1/2 months ago:
[webmasterworld.com...]

I do integrated ads direct into my page with anyone that will give me data feeds.

Sadly, based on the technical expertise levels of most webmasters Google will only dole out this arcane javascript ad display code to the non-premium publisher masses. I would do anything to get the ads 100% integrated into my site and toss the javascript.

As it is I already have most of my AdSense code with alternative banners:

<script> google code here </script><noscript> some other ads here </noscript>

Surprisingly the NOSCRIPT code displays quite a few ads so I'm going to be expanding on that technique site wide.

The next problem I have to address better is if javascript is disabled (no AdSense) and other ads are blocked (no affiliates) that I can detect this and automatically switch to integrated affiliate data feeds to replace those ads.

Always something.