Frequent - 3:54 pm on Oct 5, 2005 (gmt 0)

I did a small experiment along these lines about 1-2 months ago. Although it turned out to be "break even" for my particular niche dollarwise, it did provide some knowledge.

1) Visitors who clicked on an adwords ad to come to your site are far more likely to click on an adwords ad to leave it.

2) Even if it doesn't generate profit (at least not much and not right away for me) it does help to boost your CTR possibly helping your click value over time.

I plan to try it again this winter when I have more eyes at my disposal.

Freq---