So true! There is a work around I have used. If you have a paragraph of text in the top center area you can use CSS to float the adsense ads to the right of the text, so the text is 70% of the width and the ads are 30% of the width. When your visitor reads the text from left to right, their eyes will go right to your adsense block. If you use this technique try either 250x250 ad layout or a small vertical 2 ad layout. This worked well for me.