wanderingmind - 6:38 pm on Jul 21, 2005 (gmt 0)

If possible, invest in content.

I add minimum 10 pages, max 30 pages of real, absolute original content everyday. (I am a journalist)

All new pages indexed within a week of adding, and the extra visitors and revenue from adsense on those pages help me recover cost instantly.

Usually, the site's growth in pages and therefore, revenue keeps me above and ahead of almost all EPC/ eCPM fluctuations. Let me say it again, invest in original content, if you can.

Also, experiment with different topics for content. I create 30-40 pages of content on a similar topic for a new section. You will make amazing discoveries about your site's revenue potential.

In the worst case, it took me two months to recover my investment. Best case? A single week.

Bigger the site, bigger everything else gets. Bigger eCPM, more revenue (Just my experience, I could be wrong).

Nothing, absolutely nothing that even falls near TOS boundaries. Stay safe, theres too much money to be made.