joeduck - 12:34 am on Jul 1, 2005 (gmt 0)

Websites of this caliber are 9 out of 10 times bought for 1 years income or less.

This is my observation as well even though I think sites are selling too cheap at this. I think that online risk factors, combined with the fact that it's a "new" industry, knock back the traditional small biz measure of 5-6x annual EBITA.

Seems to me that if you know what you are doing it's best to hang on. Ad money is going to go up, esp when adsense's competition from Overture and MSN start to heat up later in the year.