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Sobriquet - 8:01 pm on Apr 25, 2005 (gmt 0)
Do you think that the click cost would also vary from 'chosen' high profile advertisers and others? Would the chosen publishers get a higher EPC, maybe...? Also, I guess, the (list of ) sites which google may offer to advertisers would be the one appearing in TOP of google searches. Or do you think it would consider the top sites in MSN or Yahoo?
How does a publisher check that the advert he is getting is a click-type advert or a CPM ( impression type ) advert? Site Targeting
Site targeting is a new way for advertisers to select keywords and sites, and then pick and choose where their ads will appear. From a publisher perspective, if you have a high profile site, or even a quality site within a niche, you could find that advertisers are deciding to target your site specifically. However, those with less-than-quality sites could find themselves with a definite disadvantage.