webcentric - 3:18 pm on Oct 2, 2013 (gmt 0)
HOw about those people who defend on OBAMACARE? Will they be affected too?
Sounds like a political topic if you're talking niche. The answer should be self-evident.
I'm seeing steady traffic on my end but it's looking like advertisers are maybe holding back as snickles121 said.
Or maybe they're holding back because it's the start of a new quarter as I pointed out or that the holiday season isn't quite here yet. Of course, neither a start of the quarter slowdown or a slowdown because of a government shutdown can begin to explain why your earnings are down while mine are up.
Go ahead, ignore the reality of the situation. You're asking questions that can only be answered with speculation unless more facts are provided. The fact is that if I was an advertiser for a conservative cause or a liberal cause right now, I'd probably be pouring money into the system while everyone's attention is focused on this. Sites that target political topics may actually be off the hook right now.
It's almost impossible to take some event like a government shutdown and attribute it to some earnings trend unless you also factor in a lot of other variables. The OP started out by worrying about what would happen. I guess time will tell and we can all draw our own conclusions when it's said and done based on our own individual powers of deduction and level of attention to the details. There's certainly not a lot anyone can do about it in the meantime.