hannamyluv - 12:24 am on Aug 31, 2013 (gmt 0)
"we" are all in the same lifeboat whether "we" like it or not.
Oh, but we are not... exactly.
I don't know how long you have been in this industry, but really, go look up something on the arbitrage purge from AdWords. Carnage. And everyone affected (and I was among them) should have seen it coming. In hindsight, you can also see the same with every major SERP update. E.G. It is not like G did not say "knock it off" before Panda and Penguin.
If we are all in the same lifeboat, G is right now politely telling everyone to stop rocking it. If people don't get with the program, G is going to start shoving overboard entire sections who are making it hard to row the boat, and they won't pay much attention to collateral damage. You don't want to be in their section of the boat.
I think AdSense has never been seriously targeted before because G could just take undesirable sites out through the search results and rankings before. Now, with FB and TW, they don't have (mostly) total control over traffic sources, so they will have to purge in other ways.
I do appreciate and enjoy your attention to detail.
I am not trying to pick on you. You have great thoughts. But other people read words too. Just making sure you say what you mean to say. Feel free to push back. I only bite the heads of people who don't think. ;)