rish3 - 4:21 pm on Aug 7, 2013 (gmt 0)
I agree completely with with Google's assertion that they can not stop piracy
I agree that perhaps they can't stop it, but they could certainly do more than they do now. For whatever reason, Bing is much better at identifying the original producer of content, and not letting copies outrank the original. I assume Google has the technical chops to at least match Bing?
Additionally, Google allows themselves some very odd exceptions for their own properties. One interesting example is their Appspot/Appengine product.
It's notorious for being used a negative SEO vehicle. The scrapers find existing, or create their own "proxy cache" applications on *.appspot.com domains. Then, the job of scraping is automated. All they need to do is build links to hxxp://someproxy.appspot.com/victim.com/path/to/article. The proxy then scrapes the article, replacing all internal and navigation links with links to itself...duplicating ALL the content on the victims site.
Then, if you file a DMCA request to Google, showing the indexed appspot.com urls....they reject it, with the reasoning that "it's a proxy".
Adding salt to the wound, Google's own properties seem to have an inherent "boost" in terms of ranking.
So, yeah, perhaps they aren't on the hook for proactively stopping content theft, but they shouldn't be an active enabler either.