knoddie - 6:38 am on Aug 8, 2013 (gmt 0)
Just an update on this. So back in June I decided to have a full mobile version of my site developed, the site launched in early July. I have now have a month of data to compare to previous performance.
Mobile Page CTR is up 20%, CPC is down a bit, Page RPM is up 20%, as is earnings.
Still trailing a long way behind the performance of desktops though. Not the magical cure I was hoping for, but successful enough at this stage to pay for the development work in three months, and a little more income after that. Early days still I guess.