As for you, why not duplicate what your competitors are doing and try to get your rank back?
No, no, no, rankings are one thing, genuine customer enquiries are altogether another thing ... I already knew what works best and have been implementing this for 12-15 months as I steadily construct a brand new corporate B&M flagship site.
My B&M sites are not here for instant results, they're here for the very long term for clients and interested Joe Public enquiries.
Find a good SEO guy.
13 years ago when he did a CSS reconstruct I told him what he should do but he never, realistically, had the time to do it however that's the benefit of hindsight.
Memo to self ... Next time you say you're going to do it right, do it:-)
Put 1500 links on your page now.
No need to, my new flagship site is gathering a nice momentum and already outranking many of the scrapers, the pity is that my trade directory site which has been hit the most has, in several cases, been hit on-target by my new site which I expected it to anyway.
I expect this new site to dominate the sector within 2 years however it does leave me with a bit of a problem and that is what to do with my other example.tld B&M sites because I sincerely expect the new site to soon start hammering at their current rankings and traffic!
I am using AdSense on this site and with two .incs I can remove Google site wide and I feel sure, I just have this feeling in my beer water, that an AdSense alternative is going to appear in the next couple of years.
FWIW my feelings are telling me it's not going to be a massive B/G/Y type of competitor, it's going to be a co-operation between my niche widget magazines, manufacturers, trade associations, retailers, wholesalers, machinery manufacturers, consumables etc.