jost - 6:55 pm on Mar 14, 2013 (gmt 0)
I don't think google has a clue to what they have really done.
I still have the arrows, and CTR is still dead.
So maybe I wasn't targeted this time, and something else is going on.
My hypothesis is that when they rolled out this change, they hit the RESET button on the targeting statistics and its going to take time for googles engine to re-learn what ad's to put on what sites again.
Im starting to see normal ad's today and CTR creeped up a bit, so we will see.
Otherwise, google just made up a bunch of excuses to royally screw us and they are hiding the real reason in the big CTR drop.