Swanny007 - 11:53 pm on Feb 9, 2013 (gmt 0)

to avoid all forms of Google reliance. The problem is, this is becoming more and more impossible to do as they are taking over so many companies

Yep that's the reality...

I am genuinely concerned that someday I won't be able to make any money online ever again due to Google's dominance

The cliches I can think of:
- If ya can't beat 'em, join 'em.
- A necessary evil.

No offense but I truly think it is a losing battle to stay independent of Google in all forms. The only true option that I see is to sell advertising directly and use something other than DFP to serve the code. If you don't want to do that then your options are very limited.