jbayabas - 10:49 am on Sep 30, 2012 (gmt 0)
Then your suggestion is nothing new. It'd been done before and is no longer effective. You have to give Google credit for trying something new. When I design an ad, I always use a button for call of action. And a bright solid color to catch attention. In a year, I'm sure Google will update it again to avoid ad blindness.