laertes - 11:48 am on Jul 22, 2012 (gmt 0)

nutmeg, in terms of the OP question, I am guessing from your reply above that you are going the affiliate route, rather than Adsense route? List building and social media traffic, to me, is more about in-bound marketing of specific services/products than generating traffic to information content monetized by ads.

Or did I miss something?