Marketing_Guy - 8:14 am on May 8, 2012 (gmt 0)
I tested a few sizes and locations for sociable buttons and large icons, below the post (before comments) seemed to perform the best.
I'm running a small horizontal banner underneath them - the CTR is OK, but not brilliant.
TBH, Adsense is bottom of the barrel when it comes to website revenue for a lot of verticals. Currently looking at swapping to direct ad sales for one of my sites and would expect to bring in at least 5 times as much revenue, so that might be something worth looking into.
Keep in mind with Adsense, you're giving some advertisers a lot of impressions for next to revenue for yourself. That's a lot to give away for free and in times where a lot of digital marketers are looking to cut their reliance on Google, offering ad space directly to advertisers might be a good move.