londrum - 10:58 am on Mar 18, 2012 (gmt 0)
Google - social is not the answer to improve natural serps, please stop forcing it on us so hard or you'll damage that too. in fact please wake up and realize that the internet isn't a popularity contest, it's a quality contest, and social isn't an impartial judge on quality.
isnt that what google+1 is all about, though? they are specifically asking users to rank sites, based on quality. its not the same as a facebook share button. with +1, users are actually saying "this site is good quality".
i doubt that the public grasp the difference, though. im sure they just see it as another facebook-type button