IanCP - 5:44 am on Dec 17, 2011 (gmt 0)

Panda Update (Minor) – 13 October,2011 (2 Weeks Gap)

Not so minor at all for me. From 14th I took a hit of -30% in traffic overall. I forget the gross loss from Google but direct and referring sites remained steady.

Everything else [CTR, EPC] remained more or less constant leaving a net reduction of 30% in revenue.

Google giveth, Google taketh away and you have no control over it.

[ADDED] I've seen a constant and steady erosion since about mid 2007.

Today's daily income is about one hour in 2003.