buckworks - 3:21 am on Jun 27, 2011 (gmt 0)
was thinking facebook , youtube , etc
That's a start, but it's wayyyy too vague.
What would you post on Facebook and how would you get your Facebook page seen? Do you have the knowledge and the equipment to make an attractive video? How would you attract Twitter followers? Do you have any budget for paid promotions?
Answer those questions plus a gazillion more and you'll have the beginnings of a promotional plan.