martinibuster - 5:48 pm on Mar 30, 2011 (gmt 0)
Show the page to someone who isn't involved with the site or has ever seen it. Ask them to give you their impression. If they say it looks like a Big Page O' Ads, then there's your problem. If they say it looks like a Big Page O' Links, then that's possibly your problem. Sometimes it is helpful to ask someone who is not web savvy, just a regular person, to give you their rapid impression about the site.
I'm not saying this is what it is, I haven't seen your page. But it sounds like it's possible the pages appear to their quality team as if they have little context except to show ads, with minimal meaningful content.