shyspinner - 5:07 am on Sep 26, 2010 (gmt 0)
I set up a Facebook business account a few years back. The people in my niche are mainly women. Women seem to use Facebook to socialize mostly. I don't like to socialize. I'm not so chatty. I guess you could call me an anti-social networker.
I have my Facebook set up so that when I tweet something on Twitter, it goes directly to my FB biz, and fan page. When my friends "like" (thumbs up) what is posted or my biz page, THEY'RE friends see it in their feed. That saves me some time and grabs more eyeballs.
On my profile page, I have links to my other social profiles and my main website.
I also have found that tweeting about on-site advertising, then having it appear on Facebook pages has always kept my site full of advertisers. It let's site owners in my niche find advert slots on my site. Special price discounts for Twitter/Facebook users has also been successful for me.
I have also just implemented a storefront on my FB profile, but have not yet set it up and let it go live, but I see many others in my niche who have kiosk apps installed to their accounts allowing for merch purchase through Cafe Press and Zazzle type sites.
I do not socialize publicly daily or even monthly on my profile, but cannot even tell you how many competitors, potential customers, paying customers and referred questions I have received through either the FB message system and weekly posting my sales, discount, or site updates. I have won many business contacts and interesting proposals through my "friends".
Posting a link to a new web page has gotten that page indexed by google almost immediately and if adsense is present on that particular page, starts to add up pretty quickly.
I don't post here much, but Webmaster World has grown my knowledge incredibly and I thought I might like to chime in on this one, thanks for letting me ramble, it took me a while to type as I just had 14 stitches put in my left index finger :)