As I said in a previous post, July saw an increase in CTR from the previous months. Comparing it with June, our CTR increased by about 20%. eCPM has increased back in May, and has been holding on.
However, July 2010 is still 35% lower for CTR and about 15% lower for CPM compared to July 2009.
Comparing to the good ole days of 2006 -- my July CTR has since fallen by 158% and eCPM has decreased by 62%.