rajivatre - 7:34 am on Jun 1, 2010 (gmt 0)

Google may have strong reason to put IBAs all over. But my common sense tells me that ads need to be more relevant to the content of the page. Otherwise why google search is not showing IBA ads?
(Atleast I have not seen any IBA ads on google search. I always see ads related to my search term.)
Is google is experimenting at the cost of publishers?
If IBA is successful on content network they will put on google search and if not then they wont put.
Anybody seen IBA on google SERPs?

Thanks
Rajiv